This project involved creating a comprehensive brand identity and packaging design system for 'Uninutra ,' a company dedicated to providing high-quality, effective medications. The goal was to establish a brand that is trustworthy, patient-centric, and conveys a commitment to overall well-being. The brand identity utilizes a gentle blue and green color palette, evoking feelings of calm and health. The logo design incorporates a stylized leaf, symbolizing growth and natural healing. Both the logo and typography are clean and modern, reflecting a focus on professionalism and clarity.
The packaging design prioritizes clear medication information, easy-to-open features, and color-coded differentiation for various product lines. This approach ensures a user-friendly experience for patients while maintaining a cohesive brand aesthetic. Through this project, I aimed to create a brand identity and packaging system that effectively represents 'Uninutra's' values and empowers patients to confidently manage their health."